Smartphone and Social Media Usage: Men vs. Women (Infographic)According to a new infographic, men turn to social media channels more than women for business and dating. Women, meanwhile, look for sharing with friends, self-help information and how-to information.
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The old adage -- "Men are from Mars, women are from Venus" – absolutely holds water when it comes to how consumers usemobile technology.
Men turn to social media for business reasons more than women do, according to datacompiled in the infographic belowby personal finance website FinancesOnline.com. Men also, somewhat surprisingly, turn tosocial mediafor dating purposes more than women do.
Women, on the other hand, are more likely than men to use social media to stay in touch with family and friends, share photos with friends and to find how-to information.
Similarly, men and women look to their smartphones for different reasons when they interact with brands. Men are more likely than women to scan a QR code or coupon code. Women, meanwhile, are more likely to follow a brand on social media so that they stay up to date about deals.
Related:Mobile Phones Are Changing Retail. Here's How. (Infographic)
看看下面这张资讯图像,更details on how men and women see the mobile technology world differently.
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