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Want to Get Better at Networking? Think Smaller.To expand their professional networks, entrepreneurs are seeking smaller and smaller crowds.

ByJennifer Miller

This story appears in theJune 2017issue of雷竞技手机版.Subscribe »

Andrea Ucini

In 2008, Sol Orwell, the co-founder of the nutrition companyExamine.com, was at a loss. He was attending a big digital marketing conference in Seattle, hoping to expand hisnetwork, but the event was so packed that he didn't know where to start. His friend had no such hesitation. He told Orwell he was going to "meet some friends." Twenty minutes later, he returned holding a stack of 40 business cards. "At the time, I was blown away," recalls Orwell, who thought his friend was a networking genius. "But now I think, Did he do anything more than have short conversations?"

Related:How to Quickly Grow Your Network With No Business Experience

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