Entrepreneurship and Millennials Are Thriving in Emerging MarketsThere is a world of opportunity outside the US, and entrepreneurial millennials are conquering it.

ByPing Jiang

Opinions expressed by Entrepreneur contributors are their own.

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在美国,千禧年的创业了。雷竞技手机版Despite the apparent strength of the startup and technology sector,millennials are projected to be the least entrepreneurial generation: Entrepreneurship rates for people under 30 have fallen by 65 percent since the 1980s.

大量的笔墨都用在根源behind this troubling phenomenon, fromhigh student debtto therising costs of healthcare。然而有一个世界,entrepr的一部分eneurship is alive and well: emerging markets. In such nations, millennials are both a powerful consumer demographic with well-defined tastes and on the cutting edge of the entrepreneurial revolution. In these areas, millennials help drive economic transformation by opening a wide range of businesses and catering to diverse needs.

So why is millennial entrepreneurship on the rise in developing economies? The answer is a confluence of complex factors, including capital, demographics and innovation environment.

Demographics and attitudes.

First, emerging markets simply have more young people than developed markets. By one estimate, emerging marketsaccount for some 89.8 percent of the global population under 30。For instance, despite talk of a rapidly aging population,China's working-age consumers (ages 15-59) are estimated to expand by 20 percent-- nearly 100 million people -- over the next 15 years.

And in emerging markets at least, millennials are more optimistic about the future.In a survey of 8,000 millennials across 30 countries, emerging-marketmillennials expected to be better offfinancially (71 percent) and emotionally (62 percent) than their parents. In contrast, pessimism was rampant in developed economies, whereonly 36 percent of millennialsexpected the social and political situations to improve over the next year. Many more millennials expected to be worse off than their parents.

Another catalyst for entrepreneurship may be the potent mixture of perception and ambition. Though76 percent of millennialsemphasized that business was a positive force in the world, the majority believe that large corporations can -- and should -- do more to alleviate widespread concerns such as conflict, inequality and corruption. In a similar vein,65 percent of millennials in emerging marketsbelieve their development needs aren't being met by employers. The vast majority of millennials (69 percent in southeast Asia and 80 percent in Latin America) perceive entrepreneurship as a sign of success.

It's easy to see how this dissatisfaction with the status quo, combined with a hunger to do better, can translate into a greater number of entrepreneurs.

Increased innovation.

The most recentGlobal Innovation Index, a survey of 128 countries,showed serious gains for emerging markets: China rose three spots to 22nd place, with additional gains by the United Arab Emirates, Vietnam and India (which rose six spots to 60th place). Other innovation indexes show similar results,with notable gains by emerging economiessuch as Malaysia, Poland and Thailand.

Part of this increase likely stems from leapfrogging -- a byproduct of emerging markets and large, tech-savvy millennial populations. Leapfrogging bypasses the lack of existing infrastructure by skipping stages in development, often with the help of smartphones. And leapfrogging isgrowing faster in emerging marketsthan anywhere else,thanks to low production costs and cheaper data。Kenya, for instance, overcame its lack of banks simply byintroducing a mobile e-payment system (M-Pesa), whileChina's Rizhao leverages rapidly improving solar energy techover a centralized utility grid.

Related:Amazon's Lesson About Disruption: Rattle Any Market You Can

Access to capital.

Even in the most developed of economies, venture capital is on the decline.Funding for U.S. startups fell 25 percentfrom the third quarter of 2015 to the first quarter of 2016, leading to a sharp drop in total valuations -- a high of $61.5 million to just $18.5 million.

This trend isn't limited to the United States.European startups also have seen a similar, if less drastic, slowdown, declining from 15.4 billion euros to 12.2 billion. Though this may be due to in part to the increasing availability of incubators (which tend to delay the onset of venture capital funding), it's undeniable that capital is far less powerful (and less common) than it used to be. In fact,Harvard Business Reviewsuggests that crowdfunding and angel investorsare starting to supplant venture capital as the primary source of funding for startups

Emerging markets, however, are a different story. In the second quarter of 2017, Asia's venture-capital scene outpaced America's. Much of that growth went to unicorns worth $1 billion or more. According to KPMG, Asian VCsinvested a cool $39 billion into area startups, with China alone accounting for $31 billion. Chinese tech companies (particularly Alibaba, Tencent and Chinese Uber competitor Didi Chuxing) are looking further afield andinvesting their deep pools of capital in southeast Asian startups.For instance, Didi Chuxing (itself valued at $50 billion) invested$2 billion into southeast Asian startup GrabRegional startups took the lion's share of VC funding for the fintech sector during the second quarter of 2017

Related:6 Things You Should Know If You're Exploring Emerging Markets

Female entrepreneurship.

Lastly, in several emerging markets,the number of female entrepreneursmatches orexceedsthat of their male counterparts. In Vietnam, some30 percent of board members are women。Leaders such as Nguyen Thi Phuong Thao (the billionaire CEO of budget airline VietJet) and Ngoc Vu (co-director of incubator HATCH!) are household names.

The key to female success? Funding -- albeit not in the form of venture capital, whichcontinues to sport a pronounced gender gap。In the United States, 1,864 male founders have received VC funding, compared to only 141 women.

Instead, funding in emerging markets often comes in the form of microfinance. These modest, low-interest loans spur small businesses. The concept is simple: Nonprofits bet that lending small sums to female entrepreneurs in underdeveloped areas can help individuals -- and in the process, stimulate local economies. One such organization,Kiva, has loaned more than $690 million to over 1.3 million borrowers across 86 countries。Even more impressive? Kiva's 98 percent repayment rate.

Granted,microfinance is not the end-all of international aid。At times, it can be hampered by stringent repayment terms, insufficient government regulation or violations of terms (such as replacing a roof instead of starting a business). Still, for women in these underserved areas,microfinance is a lifeline。Access to credit institutions, insurance and savings are highly limited. Even if small loans aren't a silver bullet, they're certainly a catalyst for both entrepreneurship and a heightened standard of living.

Related:Want a Great Way to Win Over Millennials in Africa's Emerging Markets?

Surging entrepreneurship has a number of diverse causes, all of which yield some interesting lessons. If anything, these successes illustrate that a nation's level of development isn't a prerequisite for entrepreneurship. Nor is age a determining factor in tenacity, drive and business success.

Ping Jiang

CEO & CIO of Ping Capital Management, Ltd.

Dr. Ping Jiangis one of the world’s foremost macro traders, due to his successful track record of investing in emerging markets and undervalued investment vehicles. Dr. Jiang currently serves as cofounder and Chief Executive Officer ofPing Capital Management, Ltd., an investment management firm focused on investing in undervalued macro asset classes, including local and external bonds, currencies, equities, commodities, and derivatives. Connect with him onLinkedIn, or follow him onTwitter

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