Entrepreneur Plus - Short White
For Subscribers

What It's Like to Be Mentored by Gwyneth PaltrowThe actress and CEO chats with her mentee, the cofounder of Maisonette, about finding support as an entrepreneur.

ByStephanie Schomer

This story appears in theJuly 2019issue of雷竞技手机版.Subscribe »

Courtesy of Goop

Gwyneth Paltrow has played many public roles -- most notably, of course, first as an actress and now as the creator ofGoop. Her lifestyle business and content platform launched in 2008 and has grown to a $250 million company by selling Paltrow-endorsed health-and-wellness products that shoppers swear by (even when the medical community cries foul). But here's a role she's less well-known for: Behind the scenes, she mentorsfemale entrepreneurs.Sylvana Ward Durrett is one of them. She's a formerVoguestaffer who for years produced the annual Costume Institute benefit at the Metropolitan Museum of Art and then went on to cofound the children's e-commerce siteMaisonettein 2017. Today, Maisonette is a fast-growing business with more than $18 million in funding, and Ward Durrett often leans on Paltrow for advice. Here, the women chat about the value of mentorship, what it's like to be a woman running an early-stagestartup, and texting during board meetings.

Related:How Sheryl Sandberg Inspired These Fashion Founders to Ditch Their Corporate Jobs and Launch a Startup

This is a subscriber-only article. Join Entrepreneur+today for access

Editor's Pick

Related Topics

Business News

Tech CEO, 26, Found Dead in Suspected Murder

Pava LaPere founded EcoMap Technologies in December 2018.

Business News

This State Just Replaced New York as the Country's Second Most Valuable Housing Market

A recent report by Zillow found that Florida has edged out New York as the second most valuable housing market in the U.S., while California is still No. 1.

Business News

Sorry, Point-Lovers—Buying With a Credit Card Can Be Costly For Small Businesses

"Swipe fees" — charges imposed on merchants for processing card payments — can add up for small businesses, with some saying it's their third largest expense.