Bippity Boppity Bob Iger: What You Need to Know About the Two-Peat Disney CEO Who Rules the Magic KingdomAfter a 15-year stint as Disney's CEO, Iger left the role only to return two years later.

BySam Silverman

Key Takeaways

  • When Bob Iger started out in the business of entertainment, he was only making $150 a week.
  • Today he earns an estimated $27 million salary as the CEO of Disney.
Lionel Hahn/Getty Images

Bob Igeris like the house mouse who keeps coming back for more. The Disney CEO has been shaking up the Magic Kingdom since2005.

Iger left the CEO role after 15 years on the job in 2020 only to resume the position at the$158 billion companyin November 2022. Iger came back to the mouse houseafter the company suffered major losses from its Disney+ streaming serviceunder his successor Bob Chapek, perReuters. He made several immediate changes, includinghiking prices at parks, planning tomerge Disney+ and Huluunder one app andlaying off more than 7,000 employeesacross ESPN, Disney parks and other departments.

And he's not done yet. Although Iger initially agreed to come out of retirement for only two more years, Disney has since extended his contract through 2026, perReuters.

"There is more to accomplish before this transformative work is complete," Iger said in astatement.

Iger has most recently made headlines for his comments on the ongoingWriter's Guild of Americaand SAG-AFTRA strikes, which are being led by members of the entertainment industry petitioning for fairer wages. In an interview onCNBC'sSquawk Box, Iger said the unions' demands are "not realistic."

Keep scrolling for more details about Iger's Disney career and salary.

How did Bob Iger get to where he is today?

Bob Iger's career in the business of entertainment began aftergraduating from Ithaca Collegein 1974 with a degree in television and radio production. Shortly after graduation, Iger began working at ABC as a "glorified errand boy,"The New York Timeswrote.

At the time, he was only making $150 a week, he toldTimefor the2023 TIME100cover shoot. "I had to spend every single cent that I made in order to live," he said during the interview.

He then worked his way up in the sports division, where he mainly negotiated rights and scheduled programs, including making the daily schedule of events for the 1988 Olympics, perNYTarchives. He was promoted to executive vice president of the ABC Television Network Group, but after a year on the job, ABC made him president of entertainment in 1989.

Related:'It Is What Drives The Company': Returning Disney CEO Bob Iger Outlines New Creativity-Focused Vision

In 1993 he became president of ABC Television Network Group, where he oversaw the broadcast network and the radio and publishing business, according toCNBC. He helped oversee the merger between ABC and Disney when Disney bought the company in 1995. After that, he became chairman of the now-Disney-owned ABC Group and was later named president of Walt Disney International in 1999.

He was made COO of Disney in 2000 and stayed in the role for five years before he took on the role of CEO, which he held from 2005 to 2020.

During his first stint as CEO, Disney acquired Pixar Animation Studios for $7.4 billion in 2006 and later purchased Marvel for around $4 billion in 2009.

He was also behind Disney's $4.05 billion acquisition of Lucasfilm and the $71 billion deal to buy 20th Century Fox in 2019.

Iger was instrumental in launching the Disney+ streaming service.

Why did Bob Iger leave Disney, and why did he come back?

After 15 years at the helm, Iger announced his retirement in 2020 and handed the reins to Bob Chapek.

"With the successful launch of Disney's direct-to-consumer businesses and the integration of Twenty-First Century Fox well underway, I believe this is the optimal time to transition to a new CEO," he said at the time, perCNBC.

Although Iger stepped back from his role as CEO, he remained executive chairman and chairman of the board until December 2021, when he officially retired.

But Chapek's time at Disney ended more quickly than expected. During his short stint as CEO, Disney struggled to rebound from the Covid-19 pandemic and found itself in a political battle with Florida governor Ron DeSantis over the state's "don't say gay" bill.

Related:Embattled Former Disney CEO Bob Chapek's Exit Package Is Worth More Than $20 Million

迪斯尼的股票下跌后令人失望的第四季度的耳朵nings, promptingIger's return as CEOin November 2022.

"I am extremely optimistic for the future of this great company and thrilled to be asked by the board to return as its CEO," Iger said in astatementat the time.

What is Bob Iger's Disney salary, and what is his net worth?

Bob Iger has come a long way since his days making $150 a week.

In his previous contract, Iger was entitled to up to $27 million per year in total compensation, according toReuters. Extending his contract until 2026 entitles him to an incentive bonus of up to five times his base salary.

In 2019,Forbesestimated his net worth to be around $690 million, which was more than it estimated Disney heirs Abigail Disney and Roy E. Disney had to their names at the time. Now, other websites estimate his fortune to be around$350 million.

Sam Silverman

Entrepreneur Staff

Content Strategy Editor

Sam Silverman is a content strategy editor at Entrepreneur Media. She specializes in search engine optimization (SEO), and her work can be found inThe US Sun,Nicki Swift,In Touch Weekly,Life & StyleandHealth. She writes for our news team with a focus on investigating scandals. Her coverage and expertise span from business news, entrepreneurship, technology, and true crime, to the latest in entertainment and TV news. Sam is a graduate of Lehigh University and currently resides in NYC.

Editor's Pick

Related Topics

Marketing

'Barbie' Was a Publicity Machine — Here's How Barbie and 4 Other Blockbusters Mastered the Art of Marketing

'Barbie' reportedly had a $150 million marketing budget, and it exceeded that figure in its opening weekend. Here's how their marketing team pulled it off.

Business News

A Judge Just Ordered Sam Bankman-Fried to Go To Jail. 'He Tried to Tamper with Witnesses at Least Twice.'

The disgraced former CEO of FTX will remain in custody ahead of his criminal trial in October.

Business News

Amazon Slashes Dozens of In-House Brands. Did Your Favorite Line Get Cut?

Amazon is trimming in-house brands in its private-label business, including going from 30 to three clothing labels.

Business News

Mark Zuckerberg's Meta Laid Off 21,000 Employees. Now It's Reportedly Rehiring Many of Them Who Belong to This Group — Here's Why.

The company's hiring has "quietly picked up in certain areas," according to a recent report.

Growing a Business

10 AI Tools That You Should Be Using In Your Business This Year

Here are 10 AI tools that you can be using today to help increase productivity and hopefully profits.

Starting a Business

How This Wife and Husband Team Turned Their Boating Hobby Into a Thriving Business

Brynn and Antoine McLeod discuss the development, launch and growth of STREX Fasteners.