4-Step Guide to Creating Great Marketing VideosVideo can massively improve sales, but only if you do it right.

ByBen Angel

In this video, Entrepreneur Network partner Ben Angel describes the four steps you need to take to improve your video marketing strategy and make more sales.

For example, you can make a much bigger profit by finding complementary pieces or products you can offer at the time of checkout. Think of a pizza restaurant -- you often don't just buy the pizza, you buy a soft drink and a dessert to go along with it. That makes your purchase significantly more expensive -- and profitable for the business -- than it would be otherwise.

Click play to learn more.

Related:The 5 Biggest Marketing Mistakes and How to Avoid Them

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Ben Angel

Entrepreneur Staff

Entrepreneur Network Contributor

Ben Angel, bestselling author ofUnstoppable(Entrepreneur Press®2018),CLICK,Sleeping Your Way to The Top in Business, andFlee 9-5, is Australia's leading marketing authority. Founder of benangel.co, a site dedicated to providing entrepreneurs advanced online marketing courses and education, Ben provides easy-to-apply and even easier-to-understand strategies for reaching new customers with ease.

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