Entrepreneur Plus - Short White
For Subscribers

At 13, I Started a Company of Kids Showing Grandparents How to Use Computers. The Matching Shirts We Wore Taught Me An Important Lesson.The shirts were the first customer-focused system I ever built.

ByJohn Winner

This story appears in theMay 2023issue of雷竞技手机版.Subscribe »

Everything I do today in business can be traced back tolessonsI learned when starting my first company at the age of 13. That's why I still hang on to my first uniform: an oversized yellow Tommy Bahama shirt emblazoned with an orange and black logo for "Winner Computing." It looks like something a retiree would wear to a bowling alley, which perhaps explains why it was a hit with thecustomersin my gray-haired South Florida neighborhood.

This is a subscriber-only article. Join Entrepreneur+today for access

Editor's Pick

Related Topics

Growing a Business

10 AI Tools That You Should Be Using In Your Business This Year

Here are 10 AI tools that you can be using today to help increase productivity and hopefully profits.

Marketing

'Barbie' Was a Publicity Machine — Here's How Barbie and 4 Other Blockbusters Mastered the Art of Marketing

'Barbie' reportedly had a $150 million marketing budget, and it exceeded that figure in its opening weekend. Here's how their marketing team pulled it off.

Business News

A United Airlines Passenger Was Overjoyed to be Upgraded to First Class — Then He Was Threatened to Be Put on a No-Fly List.

A traveler's journey went from serendipitous to unsettling when he requested a manicotti for the second leg of his trip, which was in economy seating.

Marketing

5 Ways Companies Can Create Content That's Actually Helpful

You've heard that serviceable content is important to create, but rarely do you find guidance on how to actually do that.

Living

Boost Your Productivity and Creativity in 3 Steps

Learn how you can create business-boosting content in less time.

Business News

Mark Zuckerberg's Meta Laid Off 21,000 Employees. Now It's Reportedly Rehiring Many of Them Who Belong to This Group — Here's Why.

The company's hiring has "quietly picked up in certain areas," according to a recent report.