How Mobile Payment Apps Are Energizing Businesses That Live On Cash FlowInstant payment can free small businesses from the worry of unpaid invoices, making it likelier more will thrive.

BySam Madden

Opinions expressed by Entrepreneur contributors are their own.

Time is money. This common idiom, widely attributed to Benjamin Franklin, is what drives a great deal of innovation in today's tech-meets-business world. Mr. Franklin could not have anticipated mobile payment apps, but I bet he would recognize what they mean for today's on-the-go entrepreneur slowed by the invoicing slog.

Invoicing creates bureaucracy and doubt over when and how (and sometimes even if) entrepreneurs will be paid. All this uncertainty causes worry about cash flow. For entrepreneurs providing services like home repair, lawn care or house-cleaning, visiting multiple locations each day, invoicing is often done in the car between jobs or at home after a day filled with work.

Related:Why Apple Pay Could Be a Game Changer for Businesses

In today's mobile world, your business should instead automatically and instantly receive payment the moment the work is done.

With the recent launch ofApple Pay, as well as the ongoing presence of Google Wallet and PayPal, opportunities are increasing for people to swap their wallets for smartphones. These technologies are building momentum within the service professional community, allowing no-touch transactions promptly after service delivery. There's no invoice, no drawn-out payment cycle and no harassing follow-up calls to clients who are late to pay (thinkUber).

Related:

Not only do new tools exist for entrepreneurs and solopreneurs to streamline their billing, but many consumers are already using the technology. Mobile payment apps might just be the nimble entrepreneur's new best friend, and one of his or her most valuable tools for building a successful business. Here's why:

They're fast

Perform a service, get paid. That's how mobile payment apps drive business, disrupting traditional invoicing so there's no cumbersome process or ongoing game of chase-and-remind for clients who are behind. This instantaneous payment frees up entrepreneurs to put their time where it counts – on their actual work. With extra time on their hands, entrepreneurs can finish more projects and win more clients.

Related:Why You Need to Start Accepting Mobile Payments Now

They keep your cash flow…well, flowing

Business credit has been tight since 2008, making it hard for entrepreneurs to rely on credit to support their operations. Being paid immediately means more small businesses that rely on their cash flow will survive, grow and thrive, while more accurately monitoring their balance sheet to simplify budgeting. This opens the door for tenacious entrepreneurs ready to make the startup leap.

They're affordable

Typically, business owners who accept credit and debit card payments have to invest in a merchant processor account. These accounts come with a number of baked-in costs, includinggateway fees, statement fees, monthly minimum fees and transaction fees, totaling between$25 to $35 per month取决于你用谁。移动支付选项llow entrepreneurs to process credit and debit card transactions without a merchant processor account.

Mobile payment options free entrepreneurs from long-term contracts and numerous hidden fees, offering clear pricing and fast deposits for a fraction of the cost. These services still come with a small processing fee, but as the space becomes more competitive (as I anticipate it will), those fees will shrink.

They're convenient for youandyour clients

While you're enjoying a life without invoicing and waiting for payments, your clients will enjoy a life with a lot less check writing, cash withdrawing and reminder pinging. It's freedom for both parties. At the same time, mobile payment apps can help entrepreneurs protect themselves from the repercussions of cancelations by automating billing on their cancelation policies.

Mobile payment apps make life easier for today's entrepreneurs but they will also launch more small businesses into existence. Professionals will find the independence, flexibility and support they need to take back their time and turn it into success.

Related:How PayPal's Spinoff Could Spell a Tide Shift for the Mobile Payments Industry

Sam Madden

Co-founder of PocketSuite

Sam Madden is co-founder ofPocketSuite, a mobile business management app helping self-employed professionals get paid.

Editor's Pick

Related Topics

Business News

A Woman Is Suing Disney World After Suffering 'Injurious' Waterslide Wedgie at Typhoon Lagoon

Emma McGuinness was going down the Humunga Kowabunga waterslide when the incident occurred.

Business News

These Great-Grandparents Booked 51 Back-to-Back Cruises Because It's 'Cheaper Than a Retirement Home'

Retirees Marty and Jess Ansen hopped on a cruise ship nearly two years ago and never left.

Business Solutions

Upgrade to Windows 11 Pro for $29.97 Through October 15

If you are running a less-than-current OS, consider Improving performance with MS Windows 11 Pro.

Business News

Amazon Users Report Receiving Mysterious Gift Card Emails, Sparking Scam Worries

Amazon customers were puzzled when they received multiple unexpected gift card purchase confirmation emails for transactions they never made.

Growing a Business

How to Craft a Bulletproof Sales Strategy That Will Survive Any Economy

Discover five strategies for creating a sales process that remains strong even during challenging economic times.

领导

It's a Great Time Make Money With a Podcast. Industry Experts Tell You How.

A panel of podcast experts outlines the most effective strategies for growing your audience and your revenue.