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4Expert-Backed Public Speaking Tips for EntrepreneursRemember, your opening is king. It's crucial to engage and capture people's attention from the start.

ByAytekin Tank

Opinions expressed by Entrepreneur contributors are their own.

"Aytekin, I haveno ideawhat he's saying," my friend Sam whispered under her breath. We were watching a lengthy slide presentation at abusiness conference, and nearly every word coming out of the presenter's mouth was laced withjargon.

He used terms like core competency, low-hanging fruit, and gain traction.The slides themselves were also hard enough to decipher, full of figures and stats.

What we desperately needed at that moment was a translator to put all of this into some kind of understandable context. As a CEO, I've become accustomed to attending morepresentationslike these than I'd prefer. It's one of the biggest hurdles I've seen in the business world: leaders struggling to break down their thoughts into easy, translatable ideas.

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