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Financing a Second Startup on Cash Flow of Your FirstWith the success of one startup, Kiha Lee financed another.

ByMichelle Goodman•

Opinions expressed by Entrepreneur contributors are their own.

李Kiha DealPulp.com
Photo© Renée Cascia

When daily deal sites like Groupon and LivingSocial started to heat up, Kiha Lee took notice. Capitalizing on the success of his online community for bargain shoppers, dealspl.us, the Silicon Valley entrepreneur createdDealPulp.com, a startup that offers online shoppers daily deals from national merchants, many of them lesser known and seeking exposure to a wide new audience.

Since DealPulp.com's launch in January, close to 160,000 consumers have joined, snatching up bargains that have saved them nearly $700,000.

We talked with Lee about how he tapped into the success of his parent company to finance a new effort.

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