push notifications

News and Trends

Technical Glitch: Ola App Sends False Booking Notifications To Users

On Tuesday, users complained of receiving notifications from the ride-hailing app without making any bookings; money deducted from wallet without availing ride in some cases, claimed users on Twitter

Productivity

Notifications Are Killing Your Productivity -- Here's What to Do About It

How can we assuage the fear of missing an important message while still improving control over our notification bombardment?

Marketing

Still Trying to Figure Out How to Deliver Effective Push Notifications? Here's What You Should Know

Push notification is no longer an optional marketing channel; it's rapidly becoming a must-have tool. With top brands making some great strides in building high return on investment push notification strategies, it is time marketers followed suit.

Business News

6 Hacks for Writing Effective Push Notifications

Crafting push notifications that users actually want to receive is a true art form.

Business News

How to Increase Mobile App Engagement With Push Notifications

The ideal app is useful, engaging, even addictive, so that people see it as an indispensable part of their daily routine.

Technology

How To Raise Up Your Mobile App Engagement

A sloppy, incomplete or just overall bad introductory page will definitely cripple an app's engagement.

Devices

5 Steps to Bring Users Back to Your App

Smartphone users have short attention spans, but with the right reminders in the right place, they don't have to stay "gone" forever

Devices

3 Ways to Put More Nudge Into Your Push Notifications

Push notifications are influential drivers to maximizing mobile presence.

Technology

Push Notifications – Finally a Non Annoying way to promote your app

Let's go back to the basics and learn how push notifications can boost your app's popularity

Marketing

How Often is Too Often to Send Client Updates?

Don't be a pest but don't think a weekly "all is well" notification is all it takes.

Growth Strategies

Is Growth Hacking the New Growth Frontier?

Word of mouth, push notifications, in-app referrals and star ratings have been some of the basic growth hacking tools over the time.

Science & Technology

5 Ways to Win Back an Abandoned Shopping Cart

We're talking the online kind, of course, and the lost revenues they pose for startups.

Marketing

3 Ways to Grab an Early Piece of the $500 Billion Opportunity in Mobile Marketing

Almost half of a brand's customers will soon be proverbially "up for grabs" to anyone with an effective mobile marketing strategy.

Devices

Pebble Gets Even Smarter, Rolls Out Interactive Notifications for Android Users

注意Android-loving Pebble people: More nerdy smartwatch goodness is now yours.

Marketing

NYC Orders Ad Firm to Remove Tracking Beacons Installed in Public Phone Booths

The city initially gave the ad firm its approval to install tracking beacons in old-fashioned phone booths but reversed course when the public was made aware of the project.