'Wolf in Cashmere' Bernard Arnault Has a Cutthroat Reputation. In a 'Succession'-Like Drama, He's Eyeing His Replacement — and It Might Not Be Family.The billionaire, once the richest man in the world, is keeping his options open.

ByAmanda Breen

Key Takeaways

  • Arnault, 74, persuaded the LVMH board to raise the mandatory retirement age for chairman and chief executive to 80.
  • Although he's considering each of his five children as his successor, he admits he might not choose a family member.
JULIEN DE ROSA | Getty Images

Seventy-four-year-oldBernard Arnault, who currently serves as chairman and CEO ofLVMHMoët Hennessy Louis Vuitton, is thinking about the future of the sprawling luxury goods company he's built.

Despite convincing the LVMH board to raise the mandatory retirement age for the chairman and chief executive from 75 to 80, perBloomberg, the French business magnate, investor and art collector,once the richest man in the world, must consider who will replace him at the helm.

Although he's considering each of his five children for the role, he toldThe New York Timesit's not inevitable that one of them will succeed him. "The best person inside the family or outside the family should be one day my successor," he said.

Related:Who Is Bernard Arnault? See The Richest Person's Net Worth

Arnault bought Boussac Group, which ownedChristian Dior, in1984. TheNYTnotes the businessman bought the company for 1 franc and fired 9,000 people. That investment "was the acorn he used to amass control of LVMH," theNew York Times Magazinereported in 1989.

Arnault's cutthroat dealmaking and sense of style earned him his "Wolf in Cashmere" title, per the outlet. In France, he's a high-profile, controversial figure amid unpopular pension reforms: Earlier this year, more than 100 protestors swarmed LVMH's Paris headquarters and called for the rich to contribute more to the state pension,Reutersreported.

French media and TikTokers often draw parallels between Arnault's succession planning and the American HBO dramaSuccession, which followed the Roy siblings' battle over their father's CEO position. The Arnault family hates the comparison and tries to downplay it, according to theNYT.

Related:4th-Gen CEO Reveals How to Avoid Dysfunction in Your Business

Who are the heirs vying for Arnault's role?

The oldest and only daughter is Delphine, 48, chairman and chief executive of Christian Dior Couture and a member of the LVMH executive committee and its board. Antoine, 46, manages the group's image and sustainability efforts and is chief executive of its men's wear brand Berluti, chairman of the Italian luxury house Loro Piana, chief executive of Christian Dior S.E. and a member of the LVMH board. Both are from Arnault's first marriage to Anne Dewavrin.

The youngest three are from Arnault's second marriage to Canadian concert pianist Hélène Mercier. Alexandre, 31, is executive vice president of product and communications at Tiffany. Frédéric, 28, is chief executive of Tag Heuer. Jean, 24, is Louis Vuitton's watch director.

From a young age, the Arnault children were prepared to be potential successors. They were expected to get perfect grades in school and were paired with mentors who taught them the business and tracked their performance — but they also accept the fact that the next leader might not be one of them, according to theNYT.

Related:What Entrepreneurs Can Learn from HBO's 'Succession'

Even so, they continue to prepare for the possibility.

Today, Arnault controls roughly half of LVMH, which has a market valuation of nearly $390 billion, perCNBC. Arnault created a corporate structure wherein each of his children gets a 20% stake that can't be sold for 30 years without unanimous board approval, per theNYT. The siblings attend monthly hour-and-a-half meetings with their father atLVMHheadquarters to talk business. They're also preparing their own children for the same.

Amanda Breen

Entrepreneur Staff

Features Writer

Amanda Breen is a features writer at Entrepreneur.com. She is a graduate of Barnard College and received an MFA in writing at Columbia University, where she was a news fellow for the School of the Arts.

Editor's Pick

Related Topics

Science & Technology

The Man Who Invented a Technology Used Billions of Times a Day Doesn't Get Credit for It. Now He's Setting the Record Straight.

Paul McEnroe, an award-winning engineer who spent more than two decades in leadership roles at IBM, opens up about the Universal Product Code's development and the misconception that persists.

Green Entrepreneur

Emerging ESG Trends Forward-Thinking Small Business Owners Need to Watch

There are five key components that entrepreneurs have to get right to navigate their environmental, social and governance transformation successfully. Find out where your focus should be.

Business News

He Won the $2 Billion Powerball Jackpot. Now He's Snatching Up Swanky Homes Across Los Angeles.

Thirty-one-year old Edwin Castro took his winnings as a lump sum.

Money & Finance

Tens of Thousands of Americans Could Be Billionaires Right Now If Their Wealthy Families Didn't Make This All-Too-Common Financial Mistake

维克多Haghani和詹姆斯·怀特的《失踪的基本脉冲电平lionaires: A Guide to Better Financial Decisions' unpacks what went wrong for the U.S.'s once-richest families.

Business Solutions

Streamline the Way You Manage Your Business with This All-in-One Toolkit for Just $50

With this all-in-one app, you'll get access to a hub of tools made specifically for managing businesses.

Health & Wellness

Entrepreneurs Need Intermittent "Brain Fasts" to Stay on Top. Here's Why — and How to Implement Them.

The remarkable cognitive and other health benefits of information dieting.