7 Ways to Integrate PR Into Your Daily Marketing Activity
Small business owners can integrate low-cost PR techniques into their daily marketing activities.
ByRenée Warren•
Opinions expressed by Entrepreneur contributors are their own.
Want to help your company stand out from the crowd? There's one strategy that goes beyond the reach of ads or traditional数字营销tactics and can create an even bigger impact: an effective public relations strategy.
An excellentpublic relations strategycan mean distinguishing between struggling to get noticed and receiving the attention you've worked so hard for. It pushes your brand message beyond likes, clicks and new followers, creating a memorablebrand presenceand telling your company's story how you want it to be perceived.
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