Is Your Social Media Content D.O.A.? Try This. (Infographic)You put lots of time into crafting the perfect post, only for it to fall flat. Here's how to increase its shots at going viral.

ByWendy Frink

Opinions expressed by Entrepreneur contributors are their own.

Like everyone, you hope every piece ofcontentyou post gains some traction, and with any luck, goes viral. But all too often even well-crafted posts end up in the social media graveyard, with just a small number of shares and likes.

Well, it's on to the next post, right?

Not so fast. Before you start drawing up that next one, consider this infographic from Los Angeles-basedGryffin Mediathat might unlock some of the secrets to that elusive viral post.

Related:5 Tricks to Producing Quality Content

While articles that invoke the emotion of "awe" inspire more likes than angry ones, posts with a negative headline garner more shares than positive ones. Never forget to include a byline; it establishes authority.

Don't be discouraged if posts doesn't go viral after you immediately hit "publish." Try sharing content several weeks later, and you might be surprised by the response.

Click to Enlarge+
Is Your Social Media Content D.O.A.? Try This. (Infographic)
Wendy Frink

Social Media Editor at Entrepreneur.com

Wendy Frink is the social media editor for Entrepreneur.com.

Related Topics

Business News

This Man Won a $22 Million Lottery Jackpot, But He and His Wife Won't Tell Their Kids — Here's Why

An anonymous caller named "John" shared his story on a recent episode of "The Ramsey Show."

Business News

Millionaires Are Now the Norm for American Households, According to Latest Federal Reserve Survey

The average net worth of homeowners stood at $1.53 million in 2022.

Business News

Off-Duty Pilot Charged With 83 Counts of Attempted Murder After Trying to Shut Down Plane Engine Mid-Flight

The Alaska Airlines flight was headed to San Francisco from Everett, Washington, before it made an emergency landing in Portland, Oregon.

Business News

This Indulgent Retirement Trend Is Popular Among Young Professionals — But Financial Planners Are Providing a Dose of Reality

Gen Z is spending more on non-essential purchases like travel and entertainment.

Growing a Business

Want to Keep Your Customers? Keep It Simple — Here's Why.

Removing simplicity from your business is one of the easiest traps to fall into — too many offerings, too complicated to purchase, and not solution-orientated enough to solve problems. Return to simplicity, return to profitability.

Marketing

This Is the Unconventional Marketing Tactic Small Businesses Need to Try

If you haven't tried this marketing strategy, your business is missing out on gaining maximum exposure, causing word-of-mouth hype and showing your audience your ingenuity and creativity. Find out what it's all about and how to incorporate it into your business.