客户Loyalty

领导

To Keep Customers Loyal Trust That They Can Handle the Truth

You can't count on lifetime fans unless you've seeded your brand image with transparency. Create the kind of open dialogue with customers that fosters loyalty for the long haul.

Starting a Business

Ever Wonder Why YouTube Hasn't Destroyed America's Funniest Home Videos?

More than five million people watch the show every Sunday because it's very good at delivering what its audience wants.

Marketing

5 Tips for Quickly Reducing Customer Churn

To increase loyalty, businesses must realize that their relationship with the customer does not end with closing a sale, that's where it actually begins.

Branding

How to Differentiate Your Brand With Customers Who Crave Experiences

One hotel brand found its guests want a special experience at each location.

Growth Strategies

Four Easy Steps To Harness Customer Trust For Increased Conversions

How potential customers perceive your company and the products and services you offer is what determines whether they will choose you over your competitors.

Marketing

How Do You Get Your Customers to Advocate for You?

Companies that delight their customers receive free word-of-mouth marketing that their competitors miss. Here's a four-step push to get customers spreading the word.

Growing a Business

How to Thrive on Thin Margins In the Subscription Box Industry

A subscription program's success depends on finding and using data to ensure it's well-designed and efficiently run

Marketing

3 Tips to Turn Your Brand Into a Religion

How to make your customers addicted to what you have to offer.

Thought Leaders

10 Essential Customer Service Tips To Make Your Business a Winner

Set yourself apart with great customer service.

Marketing

How Loyalty Programs Are Emerging as Effective Marketing Tools

All sorts of industries use loyalty programs to give customers that little extra incentive to bring them back for more

Marketing

Ways to Say Thanks

There are strategic techniques to show appreciation to your clients all year long -- techniques that benefit their companies and yours.

Marketing

Your Startup's Most Important Investment Is Customer Education

Turn your customers into cheerleaders with these strategies to boost the power of your educational content.

Growth Strategies

How Can Start-ups Ensure a High Retention Rate in their Business?

Besides traditional customer loyalty programs, small, personalized gestures go a long way in gaining and reinforcing a sense of exclusivity in the customers' minds.

Marketing

6 Steps for Converting Loyal Customers Into Enthused Brand Ambassadors

The best way to get more customers is to be introduced by your current customers.

Marketing

5 Ways to Grow and Build Trust

Trust is built on good, reliable behavior over time.