Marketing Strategies - Page: 8
It's Easy to Cut Your Marketing Budget in a Rocky Economy — But That's a Bad Idea. Here's How to Save Money on Your PR Strategy.
Slashing your marketing budget won't help your business, it'll slowly kill it. Here's how to work with your marketing or PR agency to reduce costs while maintaining your competitive edge.
What the Future May Hold for Account-Based Marketing
What should marketers expect after the novelty of ABM and ABX wears off and the industry evolves again?
Blockchain Will Change Your Marketing Strategy. Here's How.
Blockchain technology has the potential to trigger a new era of digital marketing accountability that will revolutionize the industry.
How Buyer Personas Can Transform Your Marketing and Get Results
The right persona-building strategy can sharpen your messaging and maximize your brand's impact on buyers.
Why Being Specific Is the Key to Successful Marketing (and How to Do It)
The more specific your message is, the greater impact it will have on your intended audience. Here's why.
Why Producing High-Quality Content Matters for Your Business
Creating a content marketing strategy that is consistent, relevant and valuable for your audience is the essence of a successful content marketing campaign.
How to Use Storytelling to Increases Customer Engagement
Authentic stories connect with their audiences emotionally and intensely. More than most other marketing strategies, they engage consumers and maintain customer loyalty over the long term.
The Sales Game Has Changed. Here's How to Keep Up.
The game has changed. The modern sales process begins with new marketing strategies that can help develop leads before your sales team gets involved.
Startups are Making These 3 Mistakes in Their Marketing Strategy. Here's How to Avoid Them.
If you have found a startup, you understand that marketing is challenging. Learn from these common PR mistakes and how to avoid them in 2023.
It's a Trap! Watch Out for These Common Advertising Mistakes
Simple mistakes can significantly damage your advertising strategy, hurting your reach and budget. Avoiding these common traps can help sharpen ad performance and maximize your approach.
How to Build a Successful Personal Brand in 5 Simple Steps
Everyone has a personal brand. But not everyone knows how to make their brand work in their favor.
What is Good Content and Why Does it Matter for Your Marketing?
More than ever, consistent, high-quality content matters to your franchise marketing strategy.
